Hankook is restructuring its sales and marketing operations in Germany and Denmark

Hankook Reifen Deutschland GmbH has restructured its sales organization. By adjusting responsibilities, the company is creating the conditions for even more efficient customer service, faster decision-making processes, and closer integration of the individual business units.

As part of this organizational development, Manfred Zoni, previously Sales Director and Head of Sales Truck & Bus, has assumed overall responsibility for sales and marketing at Hankook in Germany, effective July 1, 2026. With his many years of experience within the company and his comprehensive market knowledge, he will coordinate and further develop sales and marketing activities across all business units.

“With the new structure, we are creating shorter communication channels, faster response times, and an even stronger customer focus. Our customers benefit from clear responsibilities and closer collaboration between the individual departments, enabling us to offer our customers and partners even better service. At the same time, we can target and further expand our market activities,” explains Manfred Zoni.

Soo Won Chang, Managing Director of Hankook in Germany: “The realignment of our sales and marketing organization is an important step towards strengthening our customer-centric approach and meeting the increasing demands of the market. With Manfred Zoni, we have gained a highly experienced leader who is already familiar to our customers, partners, and markets. I look forward to continuing Hankook's successful development in the market together.”

Claus Gömmel, who previously headed sales for consumer products, is taking on a new role as head of sales for Central Germany within the sales company. "Claus Gömmel has made a significant contribution to Hankook's success in his previous position. His experience and dedication are important building blocks for our future development," said Chang.

With the new sales structure, Hankook underlines its commitment to continuously expand customer proximity, service quality and market expertise, and to stand by its customers as a reliable partner.